How Mobile Consumers Behave
A research paper on how the mobile consumers behave in the fast changing world of iOs and Android users.
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Tag Archives: research
Google’s Our Mobile World study
Ever questioned if you should spend marketing $$$ on mobile. The latest Google Our Mobile World study gives you interesting insights.Mobile apps vs. mobile sites
BlueFin Labs Links TV Viewing With Social Conversation
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CaT Presenter’s Semantic Technology Helps Find 20 Million Influencers Who Are Posting About TV
From Creativity Online
Imagine for a minute that you could visualize all the media in the world and everything being said about that media — in real time. You would get a picture of engagement with media and its impact, which words and images caused someone to do something — in this case, talk about it online.
More Media Time, on Various Screens
From the NYT:
Americans are spending about 20 percent more time consuming radio, television and the Internet than they were a decade ago, according to a survey by two media measurement firms.
That jump reflects in part a rise by 26 percentage points in the number of Americans with access to the Internet. But it also speaks to the increasing ubiquity of smartphones, which have brought media into what were once silent spaces.